LONDON — Havas Red has promoted UK executive creative director Andrew Stevens to the newly-created role of ECD for the UK and Europe.

Stevens joined Havas Red in 2019 as the UK’s creative director and was promoted to executive creative director last year. He was previously at Ogilvy for three years, as integrated creative director for PR.

In his new role, Stevens will work with Havas Red teams and talent in Europe to strengthen the agency’s creative output for existing clients and develop regional new business pitches.

He will continue to report into Havas Red UK and Europe CEO Rachael Sansom, who was recently promoted to the new European role.

Sansom said: “Andrew is not just a brilliant creative mind, but he also has superpowers in collaboration and teamwork. Andrew’s appointment reflects our understanding of the importance of earned-first creativity – for clients and new business. We want our creative output to be a key differentiator across Europe.”

Stevens added: “The Havas Red European network is filled with creative talent and continues to grow at a rapid pace. My role will be to work with European offices to help further drive creativity and leverage our network’s creative talent and credentials across the board.

The Havas Red group now has 23 offices worldwide and nine in Europe: Madrid, Barcelona, Rome, Milan, Manchester, London, Dusseldorf, Hamburg and Paris. The agency’s client roster includes American Express, Jaguar Land Rover, Galderma, Toyota, ManpowerGroup, Sanofi, Galderma, Adidas, Merck KGaA and UNICEF.

Earlier this year, Havas Red announced an expansion to South Africa and launched two specialized global offerings: Sway, which focuses on influencer partnerships, and Peaks, a multichannel executive branding support program.

Last year, it added Red Impact, a global offering that brings together its ESG and sustainability capabilities from across the world. Other global offerings include Health by Havas Red, which focuses on health and wellness, and Red Connect, a B2B content marketing practice.