SYDNEY — Zeno has elevated Ekta Thomas to Asia-Pacific head of client service, hiring Sarah Littlefair (pictured) to succeed her as Australia GM.

Thomas, who joined Zeno Australia in 2018 before becoming GM the following year, is charged with maximizing standards of client service and creativity across the network.
She will also oversee several of Zeno’s multi-market relationships in Asia-Pacific, which includes two major recent wins in Lenovo and UPS

Thomas continues to report to regional president Paul Mottram, and remains based in Sydney. Prior to Zeno, Thomas worked at Porter Novelli in London and Hong Kong-based independent Plug.

Meanwhile, Sarah Littlefair has joined Zeno as Australian GM, after most recently serving as creative and business development director at Ovato Communications (formerly Spectrum Group). Littlefair previously held leadership roles at Dentsu Aegis Network agency Haystac and Liquid Ideas, after beginning her agency career in London.
 
“Zeno is on a roll in Asia, and I’m delighted to strengthen our regional leadership team with these two strong client and team leaders,” said Mottram. “Ekta is one of the agency’s go-to client counselors. Her commitment to service excellence and effective integrated communications to the regional stage makes her a natural fit for this new role.”

“Sarah has already made a powerful impact on our Australia business,” added Mottram. “Sarah brings unique creativity and enthusiasm to everything she touches, backed by deep experience in running successful campaigns and agencies. As the recovery gathers pace, the Zeno team has never been stronger."