Maja Pawinska Sims 07 Jan 2022 // 4:44PM GMT
LONDON — Milk & Honey PR has appointed its first consumer and planning lead, hiring Kath Myers, formerly a board director at Iris, as a partner.
Myers joins with a remit to expand the agency’s consumer portfolio, working closely with fellow partner and former consumer lead Fran O’Connor, who was recently promoted to global head of brand.
During her 11 years in senior management at Iris Culture, the lifestyle PR, influencer, social, content and events division of Iris Worldwide, Myers worked on PR and integrated consumer accounts for clients including Speedo, Brita, Fruit Shoot, Robinson’s, Barclays, Domino’s, Samsung, Home Retail Group (Argos, Homebase & Habitat), The FA Women's Super League, Movember and Vistaprint.
Myers left Iris at the end of 2018 and has been working as a freelance consultant since. She has also worked as the European PR manager for Visit London and at Freuds.
Kirsty Leighton, group CEO and founder of Milk & Honey said: “Kath brings a perfect enrichment to Milk & Honey. Her consumer experience and through the line campaign planning elevates our client offer. As Europe’s fastest growing agency, we need a to keep pushing ourselves to be better. We are proud to partner with some amazing brands and I know Kath will take us to new heights, while embodying our values.”
Myers added: “I have watched Milk & Honey over the last couple of years, in awe of their growth and the way they are leading the industry to a better place. As an agency they really do ‘walk the walk’ when it comes to building sustainable, purpose-led businesses that put people first and I am thrilled to now be able to call myself part of their team.”
This is the third partner appointment at Milk & Honey in as many months, following global creative director Ottilie Ratcliffe who joined as global creative director from The Romans in October and Michael West Jr. who became the US team's first partner in December.
The B Corp-accredited agency, which is five years old this month, now has a team of 45, 18 of whom are co-owners following its move to being an employee-owned business in August last year.
Milk & Honey now has senior leaders for its planning, consumer, corporate affairs, creative, content, discovery, purpose and diversity offers, as well as sector specialists in energy, sustainability, technology, financial services, ecommerce and wellness.