2022 Best PR Agencies to Work For | PRovoke Media
About & FAQs


Being selected as a Best Agency to Work For by PRovoke Media is considered the ultimate benchmark of PR firm culture and workplace performance, in an industry whose primary asset remains its people. 

PRovoke Media's Best Agencies to Work For are determined by a comprehensive survey of agency employees at more than 50 agencies throughout North America and more than 30 agencies across EMEA and Asia-Pacific, each. The process solicits employee views on a wide range of issues, ranging from the integrity of senior management to the quality of professional development, from empowerment and risk-taking to compensation, inclusion and mental health support.

For more information about the methodology and diagnostic tools, check out our FAQs, below.

Who handled the research?

PRovoke Media tabulates the scores internally.

How were agencies qualified and categorized?
Agencies are either categorized by size or according to geography. These will differ for each of the three competitions — North America, EMEA and Asia-Pacific.

How were the “Best Agencies to Work for” determined?
PRovoke Media determined what makes for a great place to work and designed a survey for agency employees to rank their employer on these attributes. The survey examines 14 areas of agency life: Engagement, Management, Client Service, Empowerment, People, Culture, Diversity, Work, Communication, Professional Development, Ethics, Compensation, Work Quality and Open Ended questions.