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In an era of increasing polarization, corporates can no longer avoid tackling controversial issues — even if that requir ...
Arun Sudhaman 28 Sep 2021
Executives from General Mills, Hyatt Hotels, P&G, McDonald's and Crisp talk about the urgency of online threats and how ...
Mark Henricks 26 May 2021
After more than a decade with Walmart, Michelle Malashock has been hired to oversee General Mills' newly expanded intern ...
Diana Marszalek 31 Mar 2021
General Mills CCO Jano Cabrera on bringing the food company’s classic brands in line with modern expectations.
PRovoke Media 15 Mar 2021
General Mills has hired Golin to support its portfolio of brands, while tapping Select Design for internal comms.
Diana Marszalek 07 Oct 2020
General Mills is looking at refreshing its PR agency roster in a multi-brief pitch that includes corporate communication ...
Diana Marszalek 01 Oct 2020
Cabrera replaces Mary Lynn Carver, who left the multi-billion dollar company in July.
Diana Marszalek 07 Aug 2019
Carver has led the food manufacturer's communications since 2015.
Diana Marszalek 03 Jul 2019
Public relations can offer greater authenticity and credibility, more organic storytelling, co-creation of content, more ...
Paul Holmes 04 Feb 2018
Eriksson discusses the launch and success of 'Bring Back the Bees', an integrated marketing campaign for Honey Nut Cheer ...
Jade Eckardt 14 Jun 2017
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