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The latest PR news from PRovoke Media, previously known as the Holmes Report.

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Opinion and commentary from PRovoke Media, previously known as the Holmes Report.

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Premium Content

Long-form journalism that analyzes the issues, challenges and opportunities facing the business and practice of PR.

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Industry-leading analysis of the PR stories that matter.

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Explore PR profiles and interviews with leaders from the marketing and PR worlds.

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Keeping up with the latest thinking on PR industry expansion.

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Burson

Coverage and analysis of BCW's merger with Hill & Knowlton to create Burson.

Davos

All of PRovoke Media's coverage and events from the World Economic Forum in Davos.

Cannes

Coverage of the Cannes Lions from PRovoke Media in association with ICCO.

Crisis Review

PR Crisis & Business Crisis review. PRovoke Media's annual analysis of the top reputation crises to rock the corporate sector. Read on here.

Coronavirus

PRovoke Media's coverage of the Covid-19 crisis, focusing on corporate communication, public affairs & PR industry fallout.

Trend Forecasts

PRovoke Media's PR Trends round up. PRovoke Media's annual forecast of PR trends and news that will impact the PR world in the year ahead...

Diversity & Inclusion

Diversity & inclusion trends, views and analysis from Provoke Media.

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Creative work, trends and views from the global public relations industry.

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Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.

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Our coverage of key technology PR trends and challenges from around the world of digital communications.

Consumer

From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.

Employee Engagement

PRovoke Media's coverage, analysis and news around the rapidly-shifting area of employee engagement and internal communications.

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Rankings & Data

Global PR Agency Rankings

PRovoke Media's definitive global benchmark of global PR agency size and growth.

2024 Agency Research: Enter Now

Enter PRovoke Media's 2024 Global 250 Agency Ranking and/or our Agencies of the Year competitions now.

Agencies of the Year

PRovoke Media's annual selections for PR Agencies of the Year, across all of the world's major markets.

Influence 100

The 100 most influential CCOs & CMOs of leading brands around the world.

Innovator 25

PRovoke Media profiles marcomms innovators from across North America, EMEA and Asia-Pac.

Global Creative Index

The most creatively awarded PR campaigns and agencies in the world.

Creativity in PR

In-depth annual research into the PR industry's efforts to raise creative standards.

Asia-Pacific Communication Index

APACD/Ruder Finn annual study of Asia-Pacific in-house communications professionals.

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SABRE Awards

The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.

PRovokeSummit Global

The biggest PR conference of the year, a high-level forum designed to address the critical issues that matter most.

PRovoke Media Regional Series

A global network of conferences that explore the innovation and disruption that is redefining public relations.

Agencies of the Year

Unrivalled insight into the world's best PR agencies, across specialist and geographic categories.

Roundtables

Our Roundtables bring together in-house comms leaders with PR firms to examine the future of communications.

Cannes Condensed

PRovoke Media elevates the PR industry at Cannes, in conjunction with ICCO.

PRovoke Media — Davos

PRovoke Media's coverage & events from the World Economic Forum in Davos.

Agency Playbook

The PR industry’s most comprehensive listing of firms from every region and specialty

All Jobs

Find the latest global PR and communications jobs from PRovoke Media. From internships to account executives or directors. See all our PR jobs here.

Volodymyr Zelenskyy

President
Ukraine

Since his country was invaded by Russia in February this year, Volodymyr Zelenskyy has emerged as one of the most outstanding political communicators, not to mention leaders, of all time. Steadfast, courageous and dignified in his communication style and messages, to say the former actor has risen to this appalling occasion on the world stage is a vast understatement. Zelenskyy’s pathos resonates with people from fellow country leaders and business giants, to journalists and citizens around the globe; a compassionate warrior, he communicates clearly, directly and concisely, through words, tone and body language, whether he is on a podium, in a bunker or on the front line of war. Zelenskyy’s natural communications style – the antithesis of the vagaries more usually employed by politicians – inspires trust, so disastrously in decline in many political environs. And he may be an exceptionally authentic communicator and leader, but that doesn’t stop Zelenskyy being a master of the one-liner. Who will ever forget him addressing the US government after it offered to evacuate him from Ukraine with the infinitely shareable: “We need ammunition, not a ride.”