Innovator 25 2022 | PRovoke Media

The Innovator 25 Global Edition 2022  

PRovoke Media's Innovator 25 is already established as an important barometer of marketing and communications innovation. Since launching in 2013, it has identified 25 individuals each year in North America, EMEA and, more recently Asia-Pacific, who have  — in some capacity — elevated and evolved engagement and influence. This year, we'll again take a truly global view of innovation and will have separate lists of 25 innovators for each region: North America, EMEA and Asia-Pacific. 

We look to recognize those who have taken risks to disrupt outdated business practices; blended masterful creativity with stunning impact; taken social purpose to new heights; made real progress in changing behavior and outcomes; or reformed hiring practices & cultures to achieve more diversity. These are just a few achievements that we would consider innovative. 

How do you select the Innovator 25? 
The Innovator 25 are selected by PRovoke Media's editorial team. We make our selections via the nomination process, but also draw from our own editorial research and meetings. 

What do you look for in nominees?
Simply speaking, we look for individuals who are pushing the boundaries of the industry. This can take many forms, among them: disrupting traditional business models; incorporating new technologies into influence and engagement; advancing the application of data and analytics; making an impact around diversity and inclusion; and more. Several members of the Innovator 25 have not come from a traditional communications or public relations career, but their work has made an impact on our sector. 

For our methodology, we focus on three areas: 
- What idea is the nominee being recognized for? 
- How did they strategically execute on this idea?
- What are the impact of the idea and long-term implications 

Because this is an annual list, we prioritize accomplishments from the last 12 months. 

Can I nominate myself? 
Yes, but we would encourage you to be as specific as possible around your accomplishments. (This is also true for all nominations.) 

Is there a fee for nominate? 
No, there is no fee to submit nominations for the Innovator 25.

How do I enter?
Please complete the form below by 9 September 2022.