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Named chief communications officer at CPG giant SC Johnson in 2020, Alan VanderMolen previously had a 30-year agency career that included notable stints with Edelman and WE Communications. Best known for such brands as Windex, Ziploc, Mrs Meyers and Pledge, low-profile, family-owned SC Johnson has stepped up its sustainability credentials in recent years, acquiring eco-friendly brands Method and Ecover in 2017, and disclosing the product-specific ingredients of its fragrances.
VanderMolen oversees both internal and external communications at SC Johnson, reporting to CEO Fisk Johnson. His agency career, where he not only built a string of successful businesses but also developed a considerable range of expertise across corporate, purpose and brand activism, provides clues as to how he is tackling his first in-house mandate. If he wasn’t in comms, he says he’d be running an NGO.
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