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Good-humoured, energetic and an evangelist for the power of communications for consumer brands, Nicola Green was named Virgin Media O2’s chief communications and corporate affairs officer in 2021, after the telecommunications company was formed through the merger of Liberty’s Virgin Media and Telefonica’s O2. Green’s appointment came after 18 years with Telefónica, which operates the O2 mobile network in the UK, including being named director of corporate affairs in 2019.
Green is an active campaigner for diversity and women in the PR industry, as well as being committed to driving through Virgin Media O2’s ‘Better Connections’ sustainability plan – the firm was the first telecoms provider to achieve Carbon Trust certification for action towards net zero emissions – and initiatives to help customers through the cost of living crisis with free data for those in need through the National Databank Hub, as well as creating 350 apprenticeships and courses to close the digital skills shortage in the UK.
Before joining Telefónica, Green led consumer PR at Orange, where she built sponsorship properties such as BAFTA and Glastonbury Festival. She was previously a brand manager at Dr Pepper, and has also worked in agency, looking after a number of FMCG brands at Burson-Marsteller.
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