The latest PR news from PRovoke Media, previously known as the Holmes Report.
Opinion and commentary from PRovoke Media, previously known as the Holmes Report.
Catch the latest PR news & updates with PRovoke Media's PR Podcasts. Lifting the lid on key industry stories & trends, join our listeners of PR podcasts today.
Latest video interviews and campaigns from PRovoke Media, previously known as the Holmes Report.
Long-form journalism that analyzes the issues, challenges and opportunities facing the business and practice of PR.
Industry-leading analysis of the PR stories that matter.
Explore PR profiles and interviews with leaders from the marketing and PR worlds.
Keeping up with the latest thinking on PR industry expansion.
Coverage and analysis of BCW's merger with Hill & Knowlton to create Burson.
All of PRovoke Media's coverage and events from the World Economic Forum in Davos.
Coverage of the Cannes Lions from PRovoke Media in association with ICCO.
PR Crisis & Business Crisis review. PRovoke Media's annual analysis of the top reputation crises to rock the corporate sector. Read on here.
PRovoke Media's coverage of the Covid-19 crisis, focusing on corporate communication, public affairs & PR industry fallout.
PRovoke Media's PR Trends round up. PRovoke Media's annual forecast of PR trends and news that will impact the PR world in the year ahead...
Diversity & inclusion trends, views and analysis from Provoke Media.
Creative work, trends and views from the global public relations industry.
Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.
Our coverage of key technology PR trends and challenges from around the world of digital communications.
From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.
PRovoke Media's coverage, analysis and news around the rapidly-shifting area of employee engagement and internal communications.
Sports PR news, diversity & inclusion trends, views and analysis from PRovoke Media. Subscribe today for the very latest in the world of sports communications.
PRovoke Media's definitive global benchmark of global PR agency size and growth.
Enter PRovoke Media's 2024 Global 250 Agency Ranking and/or our Agencies of the Year competitions now.
PRovoke Media's annual selections for PR Agencies of the Year, across all of the world's major markets.
The 100 most influential CCOs & CMOs of leading brands around the world.
PRovoke Media profiles marcomms innovators from across North America, EMEA and Asia-Pac.
The most creatively awarded PR campaigns and agencies in the world.
In-depth annual research into the PR industry's efforts to raise creative standards.
APACD/Ruder Finn annual study of Asia-Pacific in-house communications professionals.
The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.
The biggest PR conference of the year, a high-level forum designed to address the critical issues that matter most.
A global network of conferences that explore the innovation and disruption that is redefining public relations.
Unrivalled insight into the world's best PR agencies, across specialist and geographic categories.
Our Roundtables bring together in-house comms leaders with PR firms to examine the future of communications.
PRovoke Media elevates the PR industry at Cannes, in conjunction with ICCO.
PRovoke Media's coverage & events from the World Economic Forum in Davos.
The PR industry’s most comprehensive listing of firms from every region and specialty
Find the latest global PR and communications jobs from PRovoke Media. From internships to account executives or directors. See all our PR jobs here.
Content from PRovoke Media's premium partners.
PRovoke Media's editorial series published in collaboration with partners.
Christof Ehrhart took over as head of corporate communications at Deutsche Post DHL in 2009 with a mandate to rebuild employee morale and restore public trust following the departure of former chief executive Klaus Zumwinkel amid tax evasion charges. Working closely with new CEO Frank Appel, Ehrhart has had an immediate impact, completely restructuring the company’s global communications department and restoring the company’s reputation, focusing on a dialogue-based approach to communications with a strong commitment to business metrics. He has also revitalized the company’s social responsibility reporting, emphasizing a dual focus on “respect and results.” Perhaps most notable, Ehrhart introduced a major thought leadership initiative: a Delphi study entitled “Delivering Tomorrow” that has served as the basis for a series of stakeholder dialogues around the world and the company’s very active blog. Before joining DHL, Ehrhart was head of corporate communications at EADS, and he has worked in senior communications roles at a number of German and overseas multinationals, including Bertelsmann and later AOL Bertelsmann, JT International Germany, and Schering AG.
What do you consider your career highlight?
Successfully fighting a communications battle against an unsolicited take over offer (which did not represent the fair value of the company I was working for)
What is the best advice you ever received?
When asking for career advice, my father told me: do what you really like to do rather than dreaming about a specfic career – and you will excel.
What is your favorite PR campaign?
The Ecomagination campaign of GE.
What do you enjoy most about working in PR?
The combination of reacting on fast moving actual developments and the need of for long-term strategic thinking to build repuation.
What was your biggest career break?
Still to come...
Who was your mentor and why?
My doctorate supervisor who taught me what he called "intellectual integrity".
Who inspires you?
My family and my students at university.
What are your favorite media, offline and online?
FT, Frankfurter Allgemeine Zeitung, New York Review of Books, CNBC, Yahoo News Digest, Vice, Spiegel Online
What is your favorite gadget?
My Bose HiFi earphones.
In one sentence, sell a career in communications to a new graduate.
Join Corporate Comms and you can use all of your skills and senses: head, heart and guts...
What is your favorite city for business travel?
We feel that the views of the reader are as important as the views of the writer. Please contact us at [email protected]Signup For Our Newsletter Media Kits/Editorial Calendar Jobs Postings A-Z News Sitemap
© Holmes Report LLC 2024