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Geoff Morrell moved to London in 2017 to take over leading BP’s communications and external affairs. He made the move after spending the previous six years heading BP America’s communications and government relations teams — which included helping rebuild BP’s reputation following the Deepwater Horizon accident. In his role, Morrell oversees communications, government relations and public affairs for the British multinational oil and gas company.
Can you share a moment in your career when you saw PR’s direct impact on business performance?
Deepwater Horizon and post-spill at BP.
What are the communications industry's biggest challenges and opportunities in the year ahead?
Many.
What have you most admired about this industry over the past year?
Resilience.
What has most disappointed you about this industry over the past year?
Herd mentality.
How have you switched off from work and maintained wellness in lockdown?
Not enough.
Which book/movie/TV show/podcast/playlist/other cultural source has helped you get through this year or provided inspiration?
The Splendid & The Vile by Erik Larsen.
If I wasn't working in marketing/communications, I would be...
In government or playing golf.
Sum up 2021 in one word.
Brutal.
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