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As the digital leader at Brazilian oil giant Petrobras, Patricia Malavez certainly has her work cut out in terms of modernizing one of the country’s key global players. Responsible for digital transformation in communications, Malavez leads projects that have impact on the digital presence of the brand. She also oversees the implementation of Workplace from Facebook for 72,000 employees and contractors, leads a multidisciplinary team of communications, IT and HR professionals, and is in in charge of change management, leadership engagement and communication campaigns.
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