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Impossible Foods has been on a multi-year growth spurt as demand for plant-based burgers and other products surge. It’s hard to believe just a few years ago, Impossible’s burgers were relatively obscure — and now are available at more than 8,000 retail locations nationwide, including a recent partnership announced with Walmart. Konrad carried Impossible Foods through this upswing, joining the company in August 2016 with responsibilities across communication strategy; messaging, reputation and content development; and product, corporate and executive communications.
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