The latest PR news from PRovoke Media, previously known as the Holmes Report.
Opinion and commentary from PRovoke, previously known as the Holmes Report.
The PRovoke podcast lifts the lid on key PR industry stories and trends. P/k/a as the Holmes Report's Echo Chamber.
Latest video interviews and campaigns from PRovoke, previously known as the Holmes Report.
Long-form journalism that analyzes the issues, challenges and opportunities facing the business and practice of PR.
Industry-leading analysis of the PR stories that matter.
Up close and personal with leaders from the marketing and PR worlds.
Keeping up with the latest thinking on PR industry expansion.
PRovoke's coverage of the Covid-19 crisis, focusing on corporate communication, public affairs & PR industry fallout.
Coverage of the World Economic Forum in Davos.
PRovoke's annual analysis of the top reputation crises to rock the corporate sector.
PRovoke's annual forecast of trends that will impact the PR world in the year ahead.
Diversity & inclusion trends, views and analysis from Provoke.
Creative work, trends and views from the global public relations industry.
Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.
Our coverage of key technology PR trends and challenges from around the world of digital communications.
From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.
Coverage of global corporate reputation and communications news and trends, from the leading online corporate PR news website PRovoke. Subscribe today!
PRovoke's coverage, analysis and news around the rapidly-shifting area of employee engagement and internal communications.
Sports PR news, diversity & inclusion trends, views and analysis from PRovoke. Subscribe today for the very latest in the world of sports communications.
PRovoke Media's definitive global benchmark of global PR agency size and growth.
PRovoke's annual selections for PR Agencies of the Year, across all of the world's major markets.
The 100 most influential CCOs & CMOs of leading brands around the world.
PRovoke profiles marketing and communications innovators from across North America, EMEA and Asia-Pac.
The most creatively awarded PR campaigns and agencies in the world.
In-depth annual research into the PR industry's efforts to raise creative standards.
The key global benchmark of PR agency rankings, industry size and global trends.
The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.
The biggest PR conference of the year, a high-level forum designed to address the critical issues that matter most.
A global network of conferences that explore the innovation and disruption that is redefining public relations.
Unrivalled insight into the world's best PR agencies, across specialist and geographic categories.
Our Next 20 initiative brings together in-house comms leaders with PR firms to examine the future of communications.
PRovoke elevates the PR industry at Cannes in 2020, in conjunction with ICCO.
PRovoke's coverage & events from the World Economic Forum in Davos.
The PR industry’s most comprehensive listing of firms from every region and specialty
Find the latest global PR and communications jobs from PRovoke. From internships to account executives or directors. See all our PR jobs here.
Content from PRovoke's premium partners.
PRovoke's editorial series published in collaboration with partners.
South African native Ryan O’Keeffe launched his business career at UBS Investment Bank in South Africa before moving to London and working on the M&A and leveraged finance teams. He embarked on his public relations career in 2006, joining corporate and financial specialist Finsbury. He later moved to the firm’s New York office, spending three years there, including the 2011 merger with US-based sister firm Roninson Lerer & Montgomery.
Can you share a moment in your career when you saw PR's direct impact on business performance?
The most fun I’ve had in PR, where my work always had a direct impact on business outcomes, was in M&A transactions. But without question the most significant moment for PR impacting a business during my career was watching the collapse of Bear Stearns. That a whole investment bank could disappear over one weekend, due primarily to a lack of confidence, was one of my first and biggest lessons of the importance of public relations to a business.
What are the comms industry's biggest challenges and opportunities in the year ahead?
Delivering impact and cut-through in an increasingly crowded comms landscape, where competition for share of mind is getting hotter each year.
What have you most admired about this industry in 2020?
Keeping a cool head and navigating an unprecedented situation in a way that has made it look almost like business-as-usual.
What has most disappointed you about this industry in 2020?
Some of the leading PR agencies, those that created the industry in many ways, failing to evolve and adapt fast enough to the new world order.
How have you switched off from work and maintained wellness in lockdown?
I’ve used commuting time for a morning run instead. And we made a break for it and flew to Greece a few weeks back and had an amazing week in the sunshine. My work phone was locked in the hotel room safe! But calls and emails have gone up during lockdown, so switching off has been a challenge.
Which book/movie/TV show/podcast/playlist/other cultural source has helped you get through this year or provided inspiration?
Spotify and Netflix have come into their own! Tools and Weapons by Brad Smith and Carol Ann Browne, about Microsoft’s corporate affairs journey, was a really enjoyable and useful read.
If I wasn't working in marketing/communications, I would be...
... a teacher. What better way to have a positive impact in the world than to play a role in shaping 15-20 young people placed under your responsibility every year?
Sum up 2020 in one word.
We feel that the views of the reader are as important as the views of the writer. Please contact us at [email protected]Signup For Our Newsletter Media Kits/Editorial Calendar Jobs Postings Sitemap
© Holmes Report LLC 2020